Additionally, sites that rank highest in local searches usually have a Google "See Inside" Virtual Tour. Since nobody knows how Google’s magical algorithm works, we have to gather all of the advantages we can. Consider a Google My Business page with a lot of photos and a virtual tour compared to a business that has none. Which company would you be more likely to do business with? Which profile would likely keep your attention long enough to keep that business’s name in your head even long after you have closed that browser window?
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